To celebrate this year’s Wild Wildlife Day in a special way, we partnered with Kenya Wildlife Conservancies Association (KWCA), Uvumbuzi Africa and Light Art Club to run a competition campaign dubbed “Wild About Life”.

The campaign targeted youths in Kenya within the age bracket of 18 – 35 years and was aimed at getting them to participate in discussions on the importance of conservation. To enter the competition, participants used social media (Facebook, Twitter, and Instagram) to share their experiences with nature and why they thought they should win.

Three winners would be selected with each getting a 2 nights trip for 2 to high-end camps within conservancies in Mara, Amboseli, and Laikipia.